Bharti Taneja, a distinguished makeup essential brand, enlisted our expertise to craft an exceptional catalogue. Artojar delivered a detailed, seamless design to retain current clients while captivating new ones. Collaborating closely, we aligned expectations and devised timeless, contemporary concepts after thoroughly examining the brand’s essence. We made sure the designs and content were up to the mark in regards to the brand’s standard and opted for minimal yet informative themes. We were however able to create something stunning for them that fulfilled their expectations.
Mirroring Bharti Taneja’s meticulous approach to colour, products and design choices, Artojar was thrilled to replicate this for a prominent makeup essential brand. Our colour scheme harmonised with the brand, aligning with its aesthetic along with elements that would complement the catalogue’s impression. The alignments were thoughtfully chosen, complementing the minimalist theme and using a progressive font to showcase brand elements effectively. Reader-friendly layout enhanced customer engagement which eventually led the catalogue to bring in new potential business.
The brand’s specifications were artfully arranged, including sections summarising product details. Strategically allocated specifications areas facilitated client inquiries. Organised displays of the products and also showcased the brand’s achievements and awards. Inputting design elements like fruits and creams that resonated the key ingredients of some products and model images that would simplify the outlook of a person who goes through the catalogue. We were successfully able to attract new business for Bharti Taneja, a triumph for our client. Mindfully placing the contact details and corporate access on the back cover had the audience to scroll through the catalogue and contact for queries.