The Heritage School promptly accessed to Artojar’s creative ideations to design an OOH campaign for them. The Heritage School is one of the leading schools in Noida with branches in Gurgaon and Delhi. Moving forward with their visualisation, we curated an OOH design which was directly proportional to what they visioned considering their focus upon attracting new admissions for the 2022-2023 session. Our team was focused on showcasing the minimal info about the institution yet promoting their motive in a clear and effective way.
The OOH design concept was based on engaging content and our team worked on drawing attention of our target audiences. We aimed at parents of kids and teenagers understanding the forte of the institute to create a buzz in them to enquire and on board their children to no other but The Heritage School. We made sure to implement the OOH design in most of the key locations to catch people’s eye in a moment. Implementing qualified formats for an educational institution, we were able to create the expected hype.
Our design aesthetics stirred the attention of both parents and children by showcasing the school’s infrastructure with addition to children’s portraits in different professional attires, captivating the fact that the institute lays the foundation in educating growing children to fulfil their future dreams. Not forgetting the time limit of submitting applications, we put down the dates as a notice to rush for the admissions. We also formulated a crisp yet attention seeking tagline. Securing a space to raise relevant admission queries for the academic year, we carefully mentioned all necessary contact details for quick access.